A press conference was held at the Potenza Library Complex to present the Manual for a Sustainable Hospitality Destination, a strategic document that concludes one of the most significant phases of the project “Human Re-Generation: Between Ancestral Rites and Experiential Attractions”, funded under the PNRR – Mission 1, Component 3, Investment 2.1 “Attractiveness of Small Towns” (Line B).
The event was attended by institutional representatives from the municipalities of Pietrapertosa, Castelmezzano and Accettura – project partners – along with Sintesi S.r.l., the company entrusted with the project activities.
The Manual and the Collective Brand
During the conference, the contents of the Manual were presented: the result of a collaborative planning process that defines the vision for the future Sustainable Hospitality Destination and introduces the collective brand “Human Re-Generation – Sustainable Hospitality Destination”, intended to identify the entities that will adhere to the project’s values and objectives.
The Constitution of the Emerging Community
The event served as an opportunity for dialogue and collaboration with the local community, highlighting the work carried out in recent months and marking the start of a new phase dedicated to implementing the project’s planned actions.
Learn More About the Project
The project “Human Re-Generation through Ancestral Rites and Experiential Attractions” aims to create an innovative development model for the Little Lucanian Dolomites, enhancing the natural, cultural and human heritage of the municipalities of Pietrapertosa, Castelmezzano and Accettura.
Through a participatory approach, the project promotes a new concept of hospitality based on environmental, social, cultural and technological sustainability. By actively involving public authorities, businesses, associations and local communities, it seeks to build a destination capable of generating well-being and creating new opportunities for the region.
One of the project’s key achievements is the development of the Manual for a Sustainable Hospitality Destination, which defines the guiding principles of the initiative and introduces the collective brand that will represent its identity.
The Role of Sintesi
As the company entrusted with the implementation of the project activities, Sintesi S.r.l. has supported the three municipalities throughout the project’s development, coordinating the planning process, facilitating stakeholder engagement, and defining the strategic tools that will guide the evolution of the Sustainable Hospitality Destination.